Love Pork TV campaign to return to screens in January

AHDB’s Love Pork Midweek Meal campaign is back for another run from mid-January.

The campaign will be on our screens from January 14 through to February 24, encouraging consumers to consider quick-to-cook, lean cuts of tender pork for their everyday cooking.

The campaign will be accompanied by the promotion of delicious pork recipes through various conventional and social media channels.

You can see more about the campaign, including recipes, videos, the previous adverts and social media images here

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Editor of LBM titles Pig World and Farm Business and group editor of Agronomist and Arable Farmer. National Pig Association's webmaster. Previously political editor at Farmers Guardian for many years and also worked Farmers Weekly. Occasional farming media pundit. Brought up on a Leicestershire farm, now work from a shed in the garden in Oxfordshire. Big fan of Leicester City and Leicester Tigers. Occasional cricketer.