Pig World
  • News
      • Animal Health
      • Breeding
      • Business
      • Environment
      • EU
      • Food Safety
      • Housing
      • Marketing
      • NPA
      • National Pig Awards
      • New Products
      • Nutrition
      • People
      • Pig Fair
      • Politics
      • Training & Education
      • Welfare
  • Features
    • Animal Health
    • Breeding
    • Environment
    • Farm Visits
    • Herd Recording
    • Housing
    • Marketing
    • Nutrition
    • Products
    • Training
  • Comment
    • AHDB Pork
    • Chris Fogden
    • Dennis Bridgeford
    • Peter Crichton
    • Red Robin
    • Veterinary View
    • Zoe Davies, NPA
  • Numbers
  • Pig Prices
  • Magazines
    • September 2026
    • August 2026
    • 2026 Pig Health supplement
    • July 2026
    • June 2026
    • 2026 Innovation supplement
    • 2026 British Pig & Poultry Fair guide
    • May 2026
    • April 2026
    • March 2026
    • 2026 Buildings supplement
    • February 2026
    • 2026 Pig Nutrition supplement
    • January 2026
    • December 2025
    • November 2025
    • 2025 National Pig Awards supplement
    • October 2025
    • September 2025
    • August 2025
    • 2025 Maximising Pig Health supplement
    • July 2025
    • June 2025
    • 2025 Innovation supplement
    • May 2025
    • April 2025
    • March 2025
    • 2025 Buildings supplement
    • February 2025
    • 2025 Nutrition Supplement
    • January 2025
    • December 2024
    • November 2024
    • 2024 National Pig Awards supplement
    • October 2024
    • September 2024
    • August 2024
    • 2024 Pig Health supplement
    • July 2024
    • June 2024
    • 2024 Innovation supplement
    • 2024 Pig & Poultry Fair Guide
    • May 2024
    • April 2024
    • 2024 Buildings Supplement
    • March 2024
    • 2024 Pig Nutrition supplement
    • February 2024
    • January 2024
    • December 2023
    • November 2023
    • 2023 National Pig Awards supplement
    • October 2023
    • September 2023
    • Health Supplement
  • Suppliers
  • Jobs
    • Browse Jobs
    • Post a Job
    • Manage Jobs
  • Classified
  • Events
    • Pigs Tomorrow
    • National Pig Awards
Subscribe
Pig WorldPig World
  • News
      • Animal Health
      • Breeding
      • Business
      • Environment
      • EU
      • Food Safety
      • Housing
      • Marketing
      • NPA
      • National Pig Awards
      • New Products
      • Nutrition
      • People
      • Pig Fair
      • Politics
      • Training & Education
      • Welfare
  • Features
    • Animal Health
    • Breeding
    • Environment
    • Farm Visits
    • Herd Recording
    • Housing
    • Marketing
    • Nutrition
    • Products
    • Training
  • Comment
    • AHDB Pork
    • Chris Fogden
    • Dennis Bridgeford
    • Peter Crichton
    • Red Robin
    • Veterinary View
    • Zoe Davies, NPA
  • Numbers
  • Pig Prices
  • Magazines
    1. September 2026
    2. August 2026
    3. 2026 Pig Health supplement
    4. July 2026
    5. June 2026
    6. 2026 Innovation supplement
    7. 2026 British Pig & Poultry Fair guide
    8. May 2026
    9. April 2026
    10. March 2026
    11. 2026 Buildings supplement
    12. February 2026
    13. 2026 Pig Nutrition supplement
    14. January 2026
    15. December 2025
    16. November 2025
    17. 2025 National Pig Awards supplement
    18. October 2025
    19. September 2025
    20. August 2025
    21. 2025 Maximising Pig Health supplement
    22. July 2025
    23. June 2025
    24. 2025 Innovation supplement
    25. May 2025
    26. April 2025
    27. March 2025
    28. 2025 Buildings supplement
    29. February 2025
    30. 2025 Nutrition Supplement
    31. January 2025
    32. December 2024
    33. November 2024
    34. 2024 National Pig Awards supplement
    35. October 2024
    36. September 2024
    37. August 2024
    38. 2024 Pig Health supplement
    39. July 2024
    40. June 2024
    41. 2024 Innovation supplement
    42. 2024 Pig & Poultry Fair Guide
    43. May 2024
    44. April 2024
    45. 2024 Buildings Supplement
    46. March 2024
    47. 2024 Pig Nutrition supplement
    48. February 2024
    49. January 2024
    50. December 2023
    51. November 2023
    52. 2023 National Pig Awards supplement
    53. October 2023
    54. September 2023
    55. Health Supplement
    Featured

    September 2026 issue of Pig World now available

    September 4, 2026
    Recent

    September 2026 issue of Pig World now available

    September 4, 2026

    2026 Pig Health supplement now available

    August 1, 2026

    August 2026 issue of Pig World now available

    August 1, 2026
  • Suppliers
  • Jobs
    • Browse Jobs
    • Post a Job
    • Manage Jobs
  • Classified
  • Events
    • Pigs Tomorrow
    • National Pig Awards
LinkedIn X (Twitter)
Pig World
NPA

Confidential reporting service will demonstrate high animal welfare standards

PW ReportersBy PW ReportersSeptember 1, 20143 Mins Read
LinkedIn Twitter Facebook Email

The National Pig Association (NPA) is introducing a confidential reporting service to help maintain the highest standards of animal welfare on British pig farms.

The service is also designed to protect pig-keepers from “bogus claims” by vegan activists who periodically attempt to gain unauthorised entry to pig buildings.  This will be achieved by the placing of an obligation on everyone employed on, or visiting, a participating pig unit to immediately report any disquiet they may have about any aspect of animal welfare, either directly to a senior member of staff, or using a confidential hotline.

“The British pig industry is globally renowned for its high animal welfare standards and this new service will help us demonstrate to consumers that our reputation is well-deserved,” said NPA chief executive Dr Zoe Davies.

“Many of our members will want to sign up for the service because they, more than anyone, want to know if any aspect of their husbandry is falling below acceptable standards.

“Importantly it will help us deal quickly and responsibly with the claims of animal rights activists who from time to time trespass on livestock farms. In future, if they see anything wrong they will be under a moral and contractual obligation to report it immediately, so that appropriate measures can be taken.”

The service, which will be operated independently by a specialist provider, is free to farm assured pig-keepers. It will be funded from the statutory pig levy.

The company providing the service will guarantee caller confidentiality and filter out any “vexatious calls”. It will also provide translation services for Eastern European workers on British pig farms.

A poster will be prominently displayed on all participating pig units, giving the hotline number and advising all employees and visitors:  “Whether you are an employee or a visitor, by entering this site you accept that everything you see is confidential, except that if you observe any aspect of animal welfare that causes you concern you must report it immediately to the unit owner or a senior member of staff or to the confidential reporting service Safecall (where there is no need to give your name).”

In the event of being notified of any concerns about a pig unit, NPA is committed to working with BPEX to “determine a proportionate response” which may include asking Assured Food Standards to carry out a spot check using an independent auditor. 

“Confidential reporting services are an accepted part of the landscape of commercial, construction, and industrial sectors these days,” said NPA.  “It is likely such services will increasingly be used in primary food production, as a way of ensuring high standards.”

Share. LinkedIn Facebook Twitter Email
Previous ArticleNew food standards strategy embraces increased food supply pressures
Next Article German minister urges consumers to meet the Russian ban by eating more
PW Reporters

Read Similar Stories

NPA urges members to complete survey to shed light on market turmoil

July 30, 2026

Departing NPA chair praised for ‘strong and credible’ leadership

March 27, 2026

NPA appoints former MP Jo Churchill as its next chair

March 9, 2026
Latest News

Ceva appoints new swine veterinary services manager

September 14, 2026

‘I just got to the point where I thought: Why am I doing this?’

September 14, 2026

Ceva pig discussion focuses on litter weight and EID

September 14, 2026
Sponsored Content

Setting piglets up for a smoother weaning transition

July 1, 2026

Combatting beta-mannans in pig diets

April 1, 2026
Current Pig Industry jobs
  • Pig Stockperson Farm Worker – Ref 1929 UK

    • United Kingdom
    • Roadhogs Recruitment Ltd.
    • Full Time
  • Pig Breeding Farm Manager – Ref 1928 County Antrim

    • County Antrim
    • Roadhogs Recruitment Ltd.
    • Full Time
  • Outdoor Pig Manager – Ref 1927 Suffolk

    • Suffolk
    • Roadhogs Recruitment Ltd.
    • Full Time
GETTING IN TOUCH
  • Advertise
  • Contact Us
  • Meet The Editors
  • About Us
  • Email Newsletters
  • Subscribe
  • Reuse permissions
OUR SOCIAL CHANNELS
  • Twitter
  • LinkedIn
PARTNER EVENTS
RELATED SITES
  • Farmers Weekly
  • Agronomist & Arable Farmer
  • Farm Contractor
  • National Pig Awards
  • Pigs Tomorrow
  • Poultry News
  • Weekly Tribune
  • Privacy Policy
  • Cookies Policy
  • Terms and Conditions
© 2024 MA Agriculture Ltd, a Mark Allen Group company

Type above and press Enter to search. Press Esc to cancel.