Morrions launches foot long sausage

Morrisons is selling a foot long sausage to tap into the market for show-stopping snacks for bonfire night parties.

It is made from 100 per cent British Pork and will be in shops around the UK until Sunday 5 November.

It’s the second retailer to launch a supersized banger, after Aldi started the trend.

Morrisons is charging 85p per sausage or £1.50 for two, while Aldi’s version costs £1.89.

Matthew Hunns, Morrisons butchery expert, said: “Bonfire Night and sausages go hand in hand but many customers told us they weren’t satisfied with a typical sausage.

“So, we put our thinking caps on and created a bigger banger to satisfy firework fans.”

The supermarket expects to sell around 6.5 million sausage in the run up to Bonfire Night.

The sausages are two-and-half the length of a traditional one.


Get Our E-Newsletter - Pig World's best stories in your in-box twice a week
Will be used in accordance with our Privacy Policy

About The Author