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EC approves “strategic swap” between Merial and Boehringer Ingelheim

PW ReportersBy PW ReportersNovember 11, 20163 Mins Read
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The acquisition of the animal health business of Sanofi (Merial) of France by Boehringer Ingelheim (BI) of Germany has been approved by the European Commission (EC) under its formal merger regulation.

“The decision is conditional on the divestment of a number of animal health vaccines and pharmaceuticals,” said the EC in its official judgement statement.

“The proposed transaction leads to a combination of two key competitors in the development, manufacturing, marketing and sale of animal health products across the European Economic Area (EEA).

“Following a thorough market investigation, the Commission found that competition concerns arose in the area of biologicals and pharmaceuticals. The Commission identified several markets where BI and Merial’s products are in competition with each other, namely different types of porcine and bovine vaccines, as well as non-steroidal anti-inflammatory drugs (NSAID) in injectable forms and NSAID in tablets for horses.

“In these markets, the Commission found that either BI or Merial was a strong player in the market, while the other was either already competing or developing a product in order to do so. In view of these findings and the limited number of other players in the market, the Commission concluded that the elimination of one of the merging companies would harm competition for the supply of these products in Europe, with a risk of price increases and loss of quality of service and supply.

“The Commission found no competition concerns for pharmaceuticals other than NSAIDs and for feed supplements since the companies’ market positions are limited and important competitors will remain active on these markets.”

In order to address the Commission’s competition concerns, the two companies offered to divest a number of Merial’s marketed and pipeline products, including its existing vaccines Circovac, Progressis, Parvovax, Parvovurax and Mucossifa and pharmaceuticals Ketofen, Wellicox, Allevinix, Genixine, Equioxx Injectable and Equioxx Paste.

Given the specific nature of these products, and in particular the stability and the consistency of all production processes involved, the divestment includes the full transfer of production technology (antigens and finished products) to the purchaser. During the transfer, BI and Merial committed to provide the purchaser with full technical support and a transitional supply agreement.

To ensure the success of the production transfer and the effectiveness of the commitments it was necessary to identify a purchaser able to take over the divested products. BI committed to carry out the technology transfer to Ceva Santé Animale (Ceva). Ceva is an established company in the animal health sector with expertise and experience in the relevant production technologies and an established distribution and marketing network throughout Europe. This transaction will require separate merger approval from the relevant competition authorities.

After the investigation and following a market test, the Commission concluded that the commitments addressed the identified competition concerns. In particular, the companies proposed a suitable purchaser with strong capabilities and incentives to run the divested businesses successfully in the long term.

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