Pig World
  • News
      • Animal Health
      • Breeding
      • Business
      • Environment
      • EU
      • Food Safety
      • Housing
      • Marketing
      • NPA
      • National Pig Awards
      • New Products
      • Nutrition
      • People
      • Pig Fair
      • Politics
      • Training & Education
      • Welfare
  • Features
    • Animal Health
    • Breeding
    • Environment
    • Farm Visits
    • Herd Recording
    • Housing
    • Marketing
    • Nutrition
    • Products
    • Training
  • Comment
    • AHDB Pork
    • Chris Fogden
    • Dennis Bridgeford
    • Peter Crichton
    • Red Robin
    • Veterinary View
    • Zoe Davies, NPA
  • Numbers
  • Pig Prices
  • Magazines
    • July 2025
    • June 2025
    • 2025 Innovation supplement
    • May 2025
    • April 2025
    • March 2025
    • 2025 Buildings supplement
    • February 2025
    • 2025 Nutrition Supplement
    • January 2025
    • December 2024
    • November 2024
    • 2025 National Pig Awards supplement
    • October 2024
    • September 2024
    • August 2024
    • 2024 Pig Health supplement
    • July 2024
    • June 2024
    • 2024 Innovation supplement
    • 2024 Pig & Poultry Fair Guide
    • May 2024
    • April 2024
    • 2024 Buildings Supplement
    • March 2024
    • 2024 Pig Nutrition supplement
    • February 2024
    • January 2024
    • December 2023
    • November 2023
    • 2023 National Pig Awards supplement
    • October 2023
    • September 2023
    • Health Supplement
  • Suppliers
  • Jobs
    • Browse Jobs
    • Post a Job
    • Manage Jobs
  • Classified
  • Events
    • Pigs Tomorrow
    • National Pig Awards
Podcast
Pig WorldPig World
  • News
      • Animal Health
      • Breeding
      • Business
      • Environment
      • EU
      • Food Safety
      • Housing
      • Marketing
      • NPA
      • National Pig Awards
      • New Products
      • Nutrition
      • People
      • Pig Fair
      • Politics
      • Training & Education
      • Welfare
  • Features
    • Animal Health
    • Breeding
    • Environment
    • Farm Visits
    • Herd Recording
    • Housing
    • Marketing
    • Nutrition
    • Products
    • Training
  • Comment
    • AHDB Pork
    • Chris Fogden
    • Dennis Bridgeford
    • Peter Crichton
    • Red Robin
    • Veterinary View
    • Zoe Davies, NPA
  • Numbers
  • Pig Prices
  • Magazines
    1. July 2025
    2. June 2025
    3. 2025 Innovation supplement
    4. May 2025
    5. April 2025
    6. March 2025
    7. 2025 Buildings supplement
    8. February 2025
    9. 2025 Nutrition Supplement
    10. January 2025
    11. December 2024
    12. November 2024
    13. 2025 National Pig Awards supplement
    14. October 2024
    15. September 2024
    16. August 2024
    17. 2024 Pig Health supplement
    18. July 2024
    19. June 2024
    20. 2024 Innovation supplement
    21. 2024 Pig & Poultry Fair Guide
    22. May 2024
    23. April 2024
    24. 2024 Buildings Supplement
    25. March 2024
    26. 2024 Pig Nutrition supplement
    27. February 2024
    28. January 2024
    29. December 2023
    30. November 2023
    31. 2023 National Pig Awards supplement
    32. October 2023
    33. September 2023
    34. Health Supplement
    Featured

    July 2025 issue of Pig World now available

    July 6, 2025
    Recent

    July 2025 issue of Pig World now available

    July 6, 2025

    June 2025 issue of Pig World now available

    June 4, 2025

    2025 Innovation supplement now available

    June 4, 2025
  • Suppliers
  • Jobs
    • Browse Jobs
    • Post a Job
    • Manage Jobs
  • Classified
  • Events
    • Pigs Tomorrow
    • National Pig Awards
LinkedIn X (Twitter)
Pig World
Business

BOCM PAULS rebrands as ForFarmers

PW ReportersBy PW ReportersOctober 6, 20143 Mins Read
LinkedIn Twitter Facebook Email

BOCM PAULS has started a rebranding process that will see the company trade as ForFarmers in the UK, writes Pig World editor Graeme Kirk.

The move comes two years after Dutch-based ForFarmers bought BOCM PAULS to extend its operations across the English Channel.

ForFarmers is a European market leader in conventional and organic feed solutions for the animal husbandry sector. Operating in The Netherlands, Belgium, Germany and the UK, its annual feed production is approximately 8.6 million tonnes, and turnover last year was more than £2.04 billion. The UK Market is repsonsible for about 32% of sales.

All stationery will be changed from BOCM PAULS to ForFarmers immediately, and new signage for the firms’ premises is also a priority. The company’s truck fleet will be one of the most visible signs of the change on the UK’s roads, with a new livery making an appearance during the next six months. All new trucks will feature the new livery, and it will also be applied to newer members of the current fleet. However, any truck earmarked for disposal within the next three years will retain the BOCM PAULS signwriting.

BOCM PAULS’ chief executive Iain Gardner, who now takes on the same role at FarFarmers UK Ltd, said customers wouldn’t see any change to how the company operates.

“They’ll be using the same telephone numbers to order feed, and the same product specialists will be coming down the drive,” he said.

“While some may regard the rebranding of BOCM PAULS as the end of an era, in reality it simply represents the next step in the history of a company that has evolved continuously for more than 100 years in response to changing market conditions and customer requirements.

“The consolidation that we have seen in the food and farming sectors over the years is accelerating rapidly,” he added. “For example, since July 2012 we have acquired Dairy Direct, HST Feeds and Wheyfeed. ForFarmers history is firmly rooted in the agricultural sector and as part of a strong international business we are in the best possible position going forward.”

Yoram Knoop, who was appointed chief executive chairman of the ForFarmers Group in January this year said the company’s strategy was to provide customers with products based on optimal nutritional expertise through a combination of growth, increasing scale and international expansion.

“Our efforts are entirely focused towards helping customers to improve their returns,” he added. “We do this by providing them with best-in-class nutritional solutions, specialist expertise and world-class technical advice to promote faster animal growth rates, make more efficient use of feed, improve animal health, as well as minimising agriculture’s impact on the environment. We are investing in the long-term future of the business and our goal is to further expand our ‘Total Feed’ concept to further encourage the sustainable production of dairy, meat and eggs.”

“The announcement that BOCM PAULS is now know as ForFarmers is part of our ‘One ForFarmers’ strategy that aims to intensify cooperation within the group, realise a more uniform way of working and focus products and innovations on the markets in which we operate.

“ForFarmers will become the name for our entire organisation, but it’s more than just a change of brand name. It concerns all aspects of the organisation and has one objective: to optimise the potential of all the ForFarmers businesses and create one international, strong company and brand.”

Similar rebranding exercises will soon begin across Europe where many of ForFarmers’ other aquisitions also have legacy names.

Share. LinkedIn Facebook Twitter Email
Previous ArticleEU farm commissioner-elect seeks “fair play” from supermarkets for farmers
Next Article Monogastric centre of excellence comes another step closer
PW Reporters

Read Similar Stories

Sofina Foods acquires NI food manufacturer Finnebrogue

June 30, 2025

New regulations introduced to bring fairness and transparency to the pig sector

May 27, 2025

Cranswick announces veterinary review of animal welfare policies

May 20, 2025
Latest News

UK poorly protected from animal diseases that could cost taxpayer billions – NPA tells MPs

July 8, 2025

What the pig sector can learn from poultry’s avian flu response

July 8, 2025

Tributes paid, after respected pig farmer, Rob Beckett, passes away

July 7, 2025
Sponsored Content

THE GATEKEEPER OF RESPIRATORY HEALTH – MYCOPLASMA HYOPNEUMONIAE (M.HYO)

April 30, 2024

Tackle the root cause of PWD with free diagnostic tests

March 1, 2024
Current Pig Industry jobs
  • Pig Stockperson – Ref 1758 Norfolk

    • Norfolk
    • Roadhogs Recruitment Ltd.
    • Full Time
  • Experienced Pig Stockperson – Ref 1757 South East England

    • South East England
    • Roadhogs Recruitment Ltd.
    • Full Time
  • Pig Stockperson Farm Worker – Ref 1756 UK

    • United Kingdom
    • Roadhogs Recruitment Ltd.
    • Full Time
GETTING IN TOUCH
  • Advertise
  • Contact Us
  • Meet The Editors
  • About Us
  • Email Newsletters
  • Subscribe
  • Reuse permissions
OUR SOCIAL CHANNELS
  • Twitter
  • LinkedIn
PARTNER EVENTS
RELATED SITES
  • Farmers Weekly
  • Agronomist & Arable Farmer
  • Farm Contractor
  • National Pig Awards
  • Pigs Tomorrow
  • Poultry News
  • Weekly Tribune
  • Privacy Policy
  • Cookies Policy
  • Terms and Conditions
© 2024 MA Agriculture Ltd, a Mark Allen Group company

Type above and press Enter to search. Press Esc to cancel.