The AIMS Retailer Meat and Poultry Inflation Tracker Report for July 2025 showed that the overall prices for fresh beef, lamb, pork and chicken rose by just 0.35% from June. This was as a result of 0.53% for lamb and 0.82% for pork.
Beef, however, rose by 1.32% driven in the main by increases in mince with lean up 3.78% and breaking through the £10/kg mark to finish the month at an average of £10.15/kg and standard up 4.86%, to finish the month at an average £6.69/kg.
Pork shoulder rose 10.22% with the popularity and economy of pulled pork coupled with a shelf price of less than an average £5/kg making it a destination cut for many consumers.
“My reading of the market is that there is still some distance to run before we see year-on-year meat and poultry price increases settle”, said Tony Goodger, head of communications at AIMS.
“Our price monitoring is all based on British product and whilst we have seen importers move to grab a slice of the consumer’s shopping baskets as a means of driving up their margins, it does appear that at present in the main retailers and shoppers are sticking with British red meat and chicken.”