Jim Moseley, whose career includes 12 years as sales and marketing director for Tulip, has been named as the new chairman of Assured Food Standards (AFS), the body that operates the Red Tractor scheme.
Mr Moseley (pictured above), who will take over from current chairman, David Gregory, at the end of November this year, has spent over 38 years in the food & drink industry. In addition to his time with Tulip, he spent 15 years as managing director of General Mills UK, while also being president of the Food and Drink Federation and a board member of FoodDrinkEurope.
The new chairman was welcomed by National Farmers’ Union director general, Andy Robertson, as a “high calibre” appointment who would help the Red Tractor brand to achieve further growth and development.
Mr Gregory, who has completed the maximum six years as AFS chairman, added: “I have every confidence that Jim is the right person to continue to lead the organisation at what is a crucial time of change in the food and farming industry, which will bring both challenges and opportunities for AFS and the industry as a whole.”