Pig World
  • News
      • Animal Health
      • Breeding
      • Business
      • Environment
      • EU
      • Food Safety
      • Housing
      • Marketing
      • NPA
      • National Pig Awards
      • New Products
      • Nutrition
      • People
      • Pig Fair
      • Politics
      • Training & Education
      • Welfare
  • Features
    • Animal Health
    • Breeding
    • Environment
    • Farm Visits
    • Herd Recording
    • Housing
    • Marketing
    • Nutrition
    • Products
    • Training
  • Comment
    • AHDB Pork
    • Chris Fogden
    • Dennis Bridgeford
    • Peter Crichton
    • Red Robin
    • Veterinary View
    • Zoe Davies, NPA
  • Numbers
  • Pig Prices
  • Magazines
    • July 2026
    • June 2026
    • 2026 Innovation Supplement
    • 2026 British Pig & Poultry Fair guide
    • May 2026
    • April 2026
    • March 2026
    • 2026 Buildings supplement
    • February 2026
    • 2026 Pig Nutrition supplement
    • January 2026
    • December 2025
    • November 2025
    • 2025 National Pig Awards supplement
    • October 2025
    • September 2025
    • August 2025
    • 2025 Maximising Pig Health supplement
    • July 2025
    • June 2025
    • 2025 Innovation supplement
    • May 2025
    • April 2025
    • March 2025
    • 2025 Buildings supplement
    • February 2025
    • 2025 Nutrition Supplement
    • January 2025
    • December 2024
    • November 2024
    • 2024 National Pig Awards supplement
    • October 2024
    • September 2024
    • August 2024
    • 2024 Pig Health supplement
    • July 2024
    • June 2024
    • 2024 Innovation supplement
    • 2024 Pig & Poultry Fair Guide
    • May 2024
    • April 2024
    • 2024 Buildings Supplement
    • March 2024
    • 2024 Pig Nutrition supplement
    • February 2024
    • January 2024
    • December 2023
    • November 2023
    • 2023 National Pig Awards supplement
    • October 2023
    • September 2023
    • Health Supplement
  • Suppliers
  • Jobs
    • Browse Jobs
    • Post a Job
    • Manage Jobs
  • Classified
  • Events
    • Pigs Tomorrow
    • National Pig Awards
Subscribe
Pig WorldPig World
  • News
      • Animal Health
      • Breeding
      • Business
      • Environment
      • EU
      • Food Safety
      • Housing
      • Marketing
      • NPA
      • National Pig Awards
      • New Products
      • Nutrition
      • People
      • Pig Fair
      • Politics
      • Training & Education
      • Welfare
  • Features
    • Animal Health
    • Breeding
    • Environment
    • Farm Visits
    • Herd Recording
    • Housing
    • Marketing
    • Nutrition
    • Products
    • Training
  • Comment
    • AHDB Pork
    • Chris Fogden
    • Dennis Bridgeford
    • Peter Crichton
    • Red Robin
    • Veterinary View
    • Zoe Davies, NPA
  • Numbers
  • Pig Prices
  • Magazines
    1. July 2026
    2. June 2026
    3. 2026 Innovation Supplement
    4. 2026 British Pig & Poultry Fair guide
    5. May 2026
    6. April 2026
    7. March 2026
    8. 2026 Buildings supplement
    9. February 2026
    10. 2026 Pig Nutrition supplement
    11. January 2026
    12. December 2025
    13. November 2025
    14. 2025 National Pig Awards supplement
    15. October 2025
    16. September 2025
    17. August 2025
    18. 2025 Maximising Pig Health supplement
    19. July 2025
    20. June 2025
    21. 2025 Innovation supplement
    22. May 2025
    23. April 2025
    24. March 2025
    25. 2025 Buildings supplement
    26. February 2025
    27. 2025 Nutrition Supplement
    28. January 2025
    29. December 2024
    30. November 2024
    31. 2024 National Pig Awards supplement
    32. October 2024
    33. September 2024
    34. August 2024
    35. 2024 Pig Health supplement
    36. July 2024
    37. June 2024
    38. 2024 Innovation supplement
    39. 2024 Pig & Poultry Fair Guide
    40. May 2024
    41. April 2024
    42. 2024 Buildings Supplement
    43. March 2024
    44. 2024 Pig Nutrition supplement
    45. February 2024
    46. January 2024
    47. December 2023
    48. November 2023
    49. 2023 National Pig Awards supplement
    50. October 2023
    51. September 2023
    52. Health Supplement
    Featured

    July 2026 issue of Pig World now available

    July 6, 2026
    Recent

    July 2026 issue of Pig World now available

    July 6, 2026

    2026 Innovation Supplement now available

    June 4, 2026

    June 2026 issue of Pig World now available

    June 4, 2026
  • Suppliers
  • Jobs
    • Browse Jobs
    • Post a Job
    • Manage Jobs
  • Classified
  • Events
    • Pigs Tomorrow
    • National Pig Awards
LinkedIn X (Twitter)
Pig World
National Pig Awards

National Pig Awards: Norfolk outdoor unit named 2021 Pig Producer of the Year

Alistair DriverBy Alistair DriverNovember 22, 20213 Mins Read
LinkedIn Twitter Facebook Email

LSB Pigs, a 1600-sow outdoor unit, based in Norfolk, has won the overall National Pig Awards Producer of the Year.

The unit, run by Rob McGregor and owner Robert Battersby, was also named Outdoor Producer of the Year at the event, which, hosted by comedian Stephen K Amos, was attended by more than 400 people, in London on Monday night.

LSB Pigs came out on top in the head-to-head contest with the Indoor Producer of the Year, Bradshaw Farms, from Yorkshire, to determine the overall winner.

LSB operates a three-week batch farrowing system, with four-week weaning and in-house replacement gilt production. Recent performance figures include 27.8 pigs/sold/year, 13.6 born alive and 11.7 weaned/litter.

LSB Pigs' Rob McGregor and Robert Battersby received their award from ForFarmers' Craig Saunders (rt), with host Stephen K Amos, left
LSB Pigs’ Rob McGregor and Robert Battersby received their award from ForFarmers’ Craig Saunders (rt), with host Stephen K Amos, left

They have established green cover crop trials with various organisations, including AHDB Norfolk Rivers Trust, Anglia Water and Kings Seeds, which have shown that these cover crops offer great advantages to the pigs’ health and welfare and important environmental benefits by preventing erosion and providing wildlife habitat.

Rob made it a double, also picking up the Unit Manager of the Year Award on the night.

The National pig Award judges, chaired once again by Stewart Houston, said Rob and Robert have an innovative approach to their outdoor pig production resulting in excellent outdoor performance.

The judges said: “Their trials work, including green cover crops and equipment testing and development, benefits the wider industry. Breakfast team meetings and a generous production bonus generates a positive team spirit which is the foundation for their productivity success.”

Bradshaw Farms, run by Tom Bradshaw with his father, Tim, has 900 indoor sows in total, run over two nearby units.

Tim and Tom Bradshaw received their awards from ForFarmers' Craig Saunders (rightt), with host Stephen K Amos (left)
Tim and Tom Bradshaw received their awards from ForFarmers’ Craig Saunders (rightt), with host Stephen K Amos (left)

The farm averages 31 piglets sold/sow, with 15.5 born alive, 14.5 weaned and 6% pre-weaning mortality. FCR is 2.48. These figures continue to improve.

Since Tom joined the farm and they restocked, he and his father have invested approximately £2m into developing the pig unit from very little, including a restock and new farrowing, growing and fattening accommodation.

They five other members of staff, who are encouraged to implement their own ideas and, over the last 10 years the business has become so more efficient, and labour costs have reduced dramatically.

The judges described it as a ‘typical, well established indoor unit, with excellent herd performance, staff retention and engagement’. “They are regarded as part of the extended family, and that’s the secret behind really good mortality and other KPIs,” the judges said.

All the winners

In total, 15 National Pig Awards were handed out on the night.The winners were:

  • Overall and Outdoor Pig Producer of the Year – LSB Pigs
  • Indoor Pig Producer of the Year – Bradshaw Farms
  • Herd Productivity of the Year – R and C Mellor
  • Innovation of the Year – Harry Wiseman
  • Marketing Initiative of the Year – Cannon Hall Farm
  •  NPA Allied Industry Member of the Year – Thompsons of York
  • Pedigree Breeder of the Year – Chris Hudson, Little John’s Hog Roast
  • Special Achievement of the Year – Julia James, Larkmean Veterinary Group
  • Stockman of the Year – Matt Swaine – Harper Adams
  • Trainee of the Year – Chloe Mellor – R and C Mellor
  • Unit Manager of the Year – Rob McGregor – LSB PIGS
  • Young Farm Vet of the Year – Michael Hamill – JMW Farms
  • Young Pig Farmer of the Year – Chloe Shorten – JC Innes
Share. LinkedIn Facebook Twitter Email
Previous ArticleFormer UK Chief Veterinary Officer wins David Black award
Next Article Cranswick profits soar amid pig industry struggles
Alistair Driver

Editor Pig World and the Tribune. National Pig Association webmaster. Former political editor at Farmers Guardian. Occasional media pundit. Brought up on a Leicestershire farm. Works from a shed in Oxfordshire garden.

Read Similar Stories

Sofina set to close pig breeding units, as market pressures hit

July 8, 2026

Straw prices for the week ending July 12, 2026 – new season barley prices

July 8, 2026

NPA seeking nominations for 2026 Allied Industry Member of the Year.

July 8, 2026
Latest News

German industry shakes off disease woes, but housing rules loom large

July 9, 2026

Northern Ireland pig sector thrown into turmoil by contract cuts

July 9, 2026

Sofina set to close pig breeding units, as market pressures hit

July 8, 2026
Sponsored Content

Setting piglets up for a smoother weaning transition

July 1, 2026

Combatting beta-mannans in pig diets

April 1, 2026
Current Pig Industry jobs
  • Fields Person – Ref 1906 East/North Yorkshire

    • East & North Yorkshire
    • Roadhogs Recruitment Ltd.
    • Full Time
  • Multiplication Senior Stockperson – Ref 1904 Berwickshire

    • Scottish Borders
    • Roadhogs Recruitment Ltd.
    • Full Time
  • Production Manager (Finishing)

    • Hessle, East Yorkshire
    • White Rose Farms Limited
    • Full Time
GETTING IN TOUCH
  • Advertise
  • Contact Us
  • Meet The Editors
  • About Us
  • Email Newsletters
  • Subscribe
  • Reuse permissions
OUR SOCIAL CHANNELS
  • Twitter
  • LinkedIn
PARTNER EVENTS
RELATED SITES
  • Farmers Weekly
  • Agronomist & Arable Farmer
  • Farm Contractor
  • National Pig Awards
  • Pigs Tomorrow
  • Poultry News
  • Weekly Tribune
  • Privacy Policy
  • Cookies Policy
  • Terms and Conditions
© 2024 MA Agriculture Ltd, a Mark Allen Group company

Type above and press Enter to search. Press Esc to cancel.