Ginsters to launch new pulled pork roll

Ginsters is to launch a new barbecue pulled pork roll to its range on 5 April. The Samwoth Brothers’ brand said it was launching two new products – Large Pulled Pork BBQ roll, and Large Smokehouse Steak and Cheese roll – on 5 April, to tap into the growing trend for smoky flavours.

The pork roll is made from British pork and sausage meat with a barbecue sauce and onions in puff pastry, the company said. Both products will be priced at £1.80

“Research with consumers confirmed these flavours have a high level of appeal with consumers,” said brand manager Kate Brown.






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