Pig World
  • News
      • Animal Health
      • Breeding
      • Business
      • Environment
      • EU
      • Food Safety
      • Housing
      • Marketing
      • NPA
      • National Pig Awards
      • New Products
      • Nutrition
      • People
      • Pig Fair
      • Politics
      • Training & Education
      • Welfare
  • Features
    • Animal Health
    • Breeding
    • Environment
    • Farm Visits
    • Herd Recording
    • Housing
    • Marketing
    • Nutrition
    • Products
    • Training
  • Comment
    • AHDB Pork
    • Chris Fogden
    • Dennis Bridgeford
    • Peter Crichton
    • Red Robin
    • Veterinary View
    • Zoe Davies, NPA
  • Numbers
  • Pig Prices
  • Magazines
    • April 2026
    • March 2026
    • 2026 Buildings supplement
    • February 2026
    • 2026 Pig Nutrition supplement
    • January 2026
    • December 2025
    • November 2025
    • 2025 National Pig Awards supplement
    • October 2025
    • September 2025
    • August 2025
    • 2025 Maximising Pig Health supplement
    • July 2025
    • June 2025
    • 2025 Innovation supplement
    • May 2025
    • April 2025
    • March 2025
    • 2025 Buildings supplement
    • February 2025
    • 2025 Nutrition Supplement
    • January 2025
    • December 2024
    • November 2024
    • 2024 National Pig Awards supplement
    • October 2024
    • September 2024
    • August 2024
    • 2024 Pig Health supplement
    • July 2024
    • June 2024
    • 2024 Innovation supplement
    • 2024 Pig & Poultry Fair Guide
    • May 2024
    • April 2024
    • 2024 Buildings Supplement
    • March 2024
    • 2024 Pig Nutrition supplement
    • February 2024
    • January 2024
    • December 2023
    • November 2023
    • 2023 National Pig Awards supplement
    • October 2023
    • September 2023
    • Health Supplement
  • Suppliers
  • Jobs
    • Browse Jobs
    • Post a Job
    • Manage Jobs
  • Classified
  • Events
    • Pigs Tomorrow
    • National Pig Awards
Subscribe
Pig WorldPig World
  • News
      • Animal Health
      • Breeding
      • Business
      • Environment
      • EU
      • Food Safety
      • Housing
      • Marketing
      • NPA
      • National Pig Awards
      • New Products
      • Nutrition
      • People
      • Pig Fair
      • Politics
      • Training & Education
      • Welfare
  • Features
    • Animal Health
    • Breeding
    • Environment
    • Farm Visits
    • Herd Recording
    • Housing
    • Marketing
    • Nutrition
    • Products
    • Training
  • Comment
    • AHDB Pork
    • Chris Fogden
    • Dennis Bridgeford
    • Peter Crichton
    • Red Robin
    • Veterinary View
    • Zoe Davies, NPA
  • Numbers
  • Pig Prices
  • Magazines
    1. April 2026
    2. March 2026
    3. 2026 Buildings supplement
    4. February 2026
    5. 2026 Pig Nutrition supplement
    6. January 2026
    7. December 2025
    8. November 2025
    9. 2025 National Pig Awards supplement
    10. October 2025
    11. September 2025
    12. August 2025
    13. 2025 Maximising Pig Health supplement
    14. July 2025
    15. June 2025
    16. 2025 Innovation supplement
    17. May 2025
    18. April 2025
    19. March 2025
    20. 2025 Buildings supplement
    21. February 2025
    22. 2025 Nutrition Supplement
    23. January 2025
    24. December 2024
    25. November 2024
    26. 2024 National Pig Awards supplement
    27. October 2024
    28. September 2024
    29. August 2024
    30. 2024 Pig Health supplement
    31. July 2024
    32. June 2024
    33. 2024 Innovation supplement
    34. 2024 Pig & Poultry Fair Guide
    35. May 2024
    36. April 2024
    37. 2024 Buildings Supplement
    38. March 2024
    39. 2024 Pig Nutrition supplement
    40. February 2024
    41. January 2024
    42. December 2023
    43. November 2023
    44. 2023 National Pig Awards supplement
    45. October 2023
    46. September 2023
    47. Health Supplement
    Featured

    April 2026 issue of Pig World now available

    April 1, 2026
    Recent

    April 2026 issue of Pig World now available

    April 1, 2026

    March 2026 issue of Pig World now available

    March 2, 2026

    2026 Buildings supplement now available

    March 2, 2026
  • Suppliers
  • Jobs
    • Browse Jobs
    • Post a Job
    • Manage Jobs
  • Classified
  • Events
    • Pigs Tomorrow
    • National Pig Awards
LinkedIn X (Twitter)
Pig World
Environment

AgriSound’s insect listening device installed at Cranswick farms to monitor pollination

Vicky LewisBy Vicky LewisJanuary 26, 20232 Mins Read
LinkedIn Twitter Facebook Email

Cranswick, the British food products supplier, has teamed up with biodiversity firm AgriSound to install in-field insect sensor devices at its pig farms in Norfolk and Lincolnshire.

The solar-powered insect listening device – the Polly – uses advanced algorithms to allow Cranswick to monitor pollinator activity and to compare data across its sites, meaning that pollination can be tracked and biodiversity can be explored. It gives the company access to real-time data allowing them to manage their crop yield.

Founder and chief executive of AgriSound, Casey Woodward, said that the Polly devices have been installed in specific areas around the farms and its built-in microphone and environmental sensors measure temperature, light and humidity. He continued: “Polly listens 24/7 for the sounds of insects and uses advanced sound-analysis to translate the data into activity scores. These are automatically sent back to the cloud where the farmer can view them via an app or web application.

“This information, available in real time, can be used to target the introduction of pollinator-protection measures to the areas of greatest need, and also determine actions such as the planting of wildflowers or creating new habitats.”

Mr Woodward reported that data from the first two months of the Polly’s use at Cranswick has shown an impressive estimated level of around 48,800 pollinators across the farms.

Ash Gilman, director of agricultural strategy at Cranswick, said that the device is allowing the company to gain an in-depth understanding of activity on the farms: “Pollinators not only form a central part of our ecosystem but are fundamental to the food cycle. The objective is to demonstrate how pigs can play a positive role within the rotation, benefitting soil health and carbon sequestration, as well as presenting new habitats to encourage and increase biodiversity.”

Mr Gilman said that he has been pleased with the initial results; Cranswick will be continuing to monitor the devices and look forward to learning more about activity on the farms.

Share. LinkedIn Facebook Twitter Email
Previous ArticleDanish Crown closes pork plant, as German pig production falls
Next Article Coffey outlines details of new Sustainable Farming Incentive options
Vicky Lewis

Journalist. Spent 15 years in Primary Education before a career change to journalism. Enjoys swimming, reading, creative writing and spending time with family at home and abroad.

Read Similar Stories

Government sets out plans to maintain food production levels in first National Land Use Framework

March 19, 2026

Government launches new nutrient planning tool

February 6, 2026

Defra announces plans to streamline agricultural pollution regulation in Water White Paper

January 20, 2026
Latest News

Vet View: Why slow-growing pigs are costing more than you realise

April 7, 2026

What regenerative farming looks like in the pig sector

April 6, 2026

Comment: Reconnecting with the public – why we need to be bolder

April 6, 2026
Sponsored Content

Combatting beta-mannans in pig diets

April 1, 2026

Serious about pig welfare? So are we

October 16, 2025
Current Pig Industry jobs
  • Pig Breeding Unit Manager – Ref 1866 Northern Ireland

    • Ref 1866 Northern Ireland
    • Roadhogs Recruitment Ltd.
    • Full Time
  • x2 Farm Workers – Ref 1864 Herefordshire

    • Herefordshire
    • Roadhogs Recruitment Ltd.
    • Full Time
  • Full-Time Stockperson required for GMU

    • Norwich, Norfolk
    • E C Murrell
    • Full Time
GETTING IN TOUCH
  • Advertise
  • Contact Us
  • Meet The Editors
  • About Us
  • Email Newsletters
  • Subscribe
  • Reuse permissions
OUR SOCIAL CHANNELS
  • Twitter
  • LinkedIn
PARTNER EVENTS
RELATED SITES
  • Farmers Weekly
  • Agronomist & Arable Farmer
  • Farm Contractor
  • National Pig Awards
  • Pigs Tomorrow
  • Poultry News
  • Weekly Tribune
  • Privacy Policy
  • Cookies Policy
  • Terms and Conditions
© 2024 MA Agriculture Ltd, a Mark Allen Group company

Type above and press Enter to search. Press Esc to cancel.